Baby’s First Playtime is a set of toys designed to support your little one’s development from birth. Created by Speech and Language Therapist Sarah Kelly, each item encourages early attention, interaction, motor skills, play, and communication all through simple, everyday moments of connection.

All toys meet EU and UK safety standards and are made from baby-safe materials, so you can relax and enjoy playtime together.  You’ll also receive a practical, parent-friendly booklet filled with tips to help you get the most out of each toy.

While no toy can teach your baby to talk, these tools are designed to support you in nurturing early communication – with you at the centre of the interaction. Just a few minutes of playtime with you can significantly contribute to their development. First words won’t emerge until closer to their first birthday, but you'll spend this year laying the foundation for language. 

What's inside?

• Wrist and Feet Rattles - designed to support early coordination, motor movements and the learning of cause and effect. The contrasting colours will capture your baby’s attention. 
• Dual-Sided Sensory Book - contrasting black and white images for early visual stimulation and colourful designs to support growing visual abilities, accompanied by sensory elements for interactive engagement. This includes textured pages, a mirror for self-recognition and a squeaker for auditory stimulation
• Imitation Rattles - facilitate visual tracking and early imitation skills crucial for learning and development. The rattles offer various textures, sounds and bright colours, engaging multiple senses and encouraging exploration. 
• Hanging Banana - a versatile toy featuring a rattle, crinkle textures and teether. It clips easily onto a buggy or car seat for entertainment on-the-go. It stimulates senses and motor skills and encourages language development through interactive play
• Peek-a-Boo Square - great for interactive play and developing object permanence. This simple yet powerful tool turns playtime into a fun, language-building experience, laying the foundation for early communication.